LEAN Energy US | Staff/Leadership
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STAFF/LEADERSHIP

Shawn Marshall, Co-founder and Executive Director

LEAN Board of Directors, Secretary

Shawn is the founder and Executive Director of LEAN Energy US (Local Energy Aggregation Network), a non-profit organization that supports the expansion of clean energy community choice aggregation (CCA) nationwide. Recent work has focused in the State of California where Shawn and LEAN have been involved in the creation of several operational CCAs the start-up of new programs currently in development. Shawn and LEAN also had a hand in expanding the model to the State of New York and in Illinois, and she and her team are working in several other states to facilitate CCA adoption that integrates consumer and community benefits and renewable and carbon-free power sources.

In 2006, Shawn served on the task force that ultimately became Marin Clean Energy, the first CCA in California and the first clean energy CCA in the country to receive a Moody’s credit rating. From 2009-2012, Shawn served on MCE’s Founding Board as its Vice Chair and remains a 100% renewable energy customer of MCE today.

In addition to her work in the CCA field, Shawn served two terms on the Mill Valley City Council, as Mayor in 2008 and Vice Mayor in 2013.  Prior to elected life, Shawn worked in national association management and public policy in Washington DC, ran her own consulting practice, and held management positions at the Federal Reserve Bank of San Francisco where she focused on banking regulation and community development. Shawn holds a BA from the University of California at Davis and completed post graduate training at the Federal Reserve Board of Governors in Washington DC.

Shawn and her family live in the San Francisco Bay Area where they enjoy traveling and taking advantage of all the outdoor activities the Bay Area has to offer.

John Kelly, LEAN Board of Directors, Chairman

PEER Program, U.S. Green Building Council

At GBCI, John Kelly leads the development of a sustainable electricity rating system and design guide modeled after LEED for buildings, called Performance Excellence in Electricity Renewal (PEER). Just as LEED improved the ability to compare the relative sustainability of buildings, PEER provides a common
design, performance, and verification methodology for the electricity sector that scales to grids of all sizes.

Mr. Kelly worked with industry leaders for the past six years to research and create innovative approaches to building sustainable electricity system. This includes developing microgrid designs and prototypes that demonstrate the art-of-the-possible in terms of consumer requirements for cost-efficiency, conservation, environmental protection, and reliability.

Mr. Kelly provided consulting services to the electric and natural gas industries for 30 years; focusing the past decade on developing innovative sustainable energy plans and designs for cities, large multiuse developments, and commercial buildings. This included authoring numerous research papers on energy technology, electricity reliability, markets, pricing, smart grid cost/benefit and state policy reform best practices.

Mr. Kelly holds a B.S. in energy engineering and completed studies in electricity restructuring, and environmental engineering. He is a founder of the National Energy Center for Sustainable Communities (www.necsc.us) and is also one of the founders and past treasurer of the Midwest Energy Efficiency Alliance (www.mwalliance.org).

He is the Chairman of LEAN Energy’s Board of Directors, and a beacon of knowledge.

To a large degree, John’s career path was guided by the fact that both his children have asthma, and are deeply affected by poor air quality. For decades he’s been working to create a more sustainable and cleaner energy system—really reducing the toxins and particulate matter in power emissions—by focusing on outcomes rather than technology.

Dan Douglass, Esq., LEAN Board Member

Principal, Douglass & Liddell, PC

Dan specializes in energy law issues, serving producers, marketers and end-users in the electricity, natural gas and independent power industries. He has been a champion for CCA on behalf of Marin Energy Authority and others at the California Public Utilities Commission, where IOU anti-competitive activities are a persistent point of vigilance. His specialty is regulatory and transactional work for energy service providers, generation owners, community choice aggregators and large consumers of electricity and natural gas.

Dan represents and helped found the Alliance for Retail Energy Markets, Direct Access Customer Coalition and Western Power Trading Forum. He has spent more than a third of his early career in energy industry management positions with utility, pipeline, gas, marketing and independent power companies. He holds a J.D., an M.B.A. and an undergraduate degree in political science, all from the University of California at Los Angeles.

Jeffrey Shields, LEAN Board of Directors, Treasurer

Former General Manager, South San Joaquin irrigation District and Board Member, The Utility Reform Network (Treasurer)

Before becoming SSJID General Manager in 2004, Jeff was a consultant on electric utility asset acquisitions, transmission permitting, and wind generation projects in the Pacific Northwest. Since 1982, he has been involved in the formation and expansion of six community-owned electric utilities and has managed water and electric utilities in California and Oregon. Jeff has served on the board of the Northwest Public Power Council, the Northwest Energy Coalition, the California-Oregon Transmission Project, the California Special Districts Risk Management Authority, and the American Samoa Power Authority.

Jeff currently serves as Treasurer of the Board for The Utility Reform Network (TURN). A graduate of California State University, Humboldt, Jeff is the recipient of American Public Power Association’s Hobart Award, the Northwest Energy Coalition’s Headwaters Award, and the California Public/Private Venture Council’s “Best and Brightest” award.

Susan Bierzychudek, LEAN Marketing & Communications

Green Ideals Founder & Principal

Susan is a brand strategist and communication specialist who founded Green Ideals in 2004, as a full-service marketing agency solely focused on promoting the success of mission-driven companies. The firm’s experience in the field of Community Choice is expansive.

Relying on her foundational belief in the power of emotional communication, Susan and the Green Ideals staff have either led or consulted on the marketing efforts for most of the operational Community Choice programs in California—MCE, Sonoma Clean Power, CleanPowerSF, Peninsula Clean Energy, and Redwood Coast Energy Authority. Susan has also provided guidance to several other programs in developmental stages, as part of the LEAN Energy US contracted team.

Other recent clients include non-profit environmental groups, global recycling firms, electric vehicle associations and organic food producers; former clients include Fortune 100 consumer brands, technology, and service firms.

Susan has served two terms on the Board of Directors for Environmental Forum of Marin, a local non-profit that trains advocates for the natural environment. She holds a Bachelor of Arts degree in Humanities from the smallest and most extraordinarily liberal liberal arts college in the country, Shimer College.

She and the Green Ideals team assist LEAN on all aspects of messaging strategy and communication design. They also provide marketing expertise for some of LEAN’s CCA consulting clients. Her office and home use 100% renewable energy, provided by MCE.

Scott Blaising, Esq., LEAN Regulatory Counsel

Principal, Braun Blaising Smith Wynne, P.C.

Scott has been involved in regulatory and legislative efforts to promote and implement competitive retail service options like CCA and community aggregation (a form of direct access service). He represented the San Joaquin Valley Power Authority (SJVPA), the first public agency in California to submit a CCA implementation plan, and he negotiated a settlement with Pacific Gas and Electric Company that includes a code of conduct governing PG&E’s marketing efforts against SJVPA’s CCA program. He was responsible for drafting various sections of SB 790, including the expanded definition of which public agencies may implement CCA programs, and for drafting new Public Utilities Code section 707, which provides guidance to the CPUC for establishment of a CCA code of conduct.

Scott serves as regulatory counsel for LEAN, as co-counsel for LEAN’s California CCA Regulatory Alliance (in the California Public Utilities Commission’s rulemaking on a CCA code of conduct), as regulatory counsel for the California Municipal Utilities Association, and as special counsel for numerous public agencies on energy matters.

Alan Hickenbottom, Oregon Project Manager

Alan is a serial entrepreneur with senior management, sales & marketing executive with over 30 years of experience. He has served as a CEO, President, General Manager and Founding Member for several Northwestern technology and renewable energy organizations. He specializes in developing alliances within and between the non-profit, for-profit, utility and government worlds.

A native Oregonian, he is a graduate of Marylhurst University and leads the consultancy Latitude45 Associates based in Portland.

Alison Elliott, LEAN Administrative and Operations Manager

A business consultant specializing in large and small business administration, event management and communications, Alison is a bona fide get-it-done human.  She’s deeply experienced in project management and has worked in the fields of technology, finance, public relations and online retail. From e-newsletter and presentation materials creation, social media strategy, business office organization and the production of monthly financial reports, Alison has the uncanny ability to create order from chaos.

Alison holds a B. A. degree in Communications from the University of Southern California. She’s a proud customer of Marin Clean Energy—California’s first renewable energy CCA.

Mark Landman, LEAN Project Management Consultant

Vice Chair, Sonoma Clean Power

Mark Landman began his career as one of the first ten fire paramedics in Marin County in 1978, part of what was then a revolutionary improvement in public service provision.

Thirty-six years later, as Mayor of the City of Cotati, he helped bring forward an even more revolutionary improvement in public service provision when the Cotati City Council was the first to unanimously support CCE in Sonoma County.

Mark is a founding member of the Sonoma Clean Power Authority Board of Directors, where he has served as Vice-Chair and Chair. He also serves as Chair for the Sonoma County Mayors’ and Councilmembers’ Legislative Committee, Chair of the Russian River Watershed Association, as a director on the Sonoma County Transit Authority and the Regional Climate Protection Authority, as well as a commissioner on the Sonoma LAFCo.

Banner photo courtesy of David Jakab